*promote

Self promoting this video and sending it back into the queue for one more try; last queued Saturday, December 5th, 2015 7:17am PST - promote requested by original submitter SFOGuy.

FAIL!!

She missed like, 3/4 of the stuff off the course.

What was the purpose of this?

Not buying it

cool idea, but all the quick cuts make me doubt any *engineering actually went into this.

Adding video to channels (Engineering) - requested by blacklotus90.

*viral - Volvo - so safe that crashing is fun!

Adding video to channels (Viral) - requested by Zawash.

Advertising, duh.

Also, I guarantee she wasn't in complete control, if at all. Professional all the way.

Can I take this commercial to imply that the warranty will cover any damage resulting from collisions with other construction equipment, collisions with buildings, rollovers, scraping the drivetrain over concrete highway dividers and general exploding?

Clearly they're implying the truck can survive this, so that's a pretty good warranty right there.

It's a certainty that there are not enough action movies where shit gets wrecked by large trucks. That video reminded me of that certainty.

I think the point, and I'm guessing, was to show how tough Volvo's new truck line is.
Or, just to get viral views for Volvo.

Either is estimable in my opinion.

I think to convey the message:
Volvo Trucks - so easy to drive, even GIRLS can drive them.

The point is that Volvo apparently has a contract with a new ad firm that is trying to make its mark with more and more viral advertising. What was the purpose of jean claude van damme doing splits between volvo trucks? Pretty much the same. Given that Volvo is one of the more well-known unknown brands in the world, I guess they feel that they need the attention?