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Every Covid-19 Commercial is Exactly the Same

submitted by BSR

4 years 2 weeks ago

Corporate Covid-19 response videos are eerily similar. *Cue somber piano music*

When a company or brand releases a Coronavirus Response ad, they might tell you that we're living in "uncertain times", but that "we're here for you". They may say their top priority is "people" and "families" by bringing their services to the "comfort and safety of your home". And don't forget: "we're all in this together!"

6 Comments

StukaFox says...

They just dusted off the 9/11 scripts and shot new footage.

*quality
What great meta-edit.
Thanks for bringing to the Sift...

Boosting this quality contribution up in the Hot Listing - declared quality by SFOGuy.

A crisis! What a great brand opportunity!

An example of how corporations are like sociopaths. If a person stood up and gave a speech taken from the text of these ads, you'd be wondering what the fuck's wrong with this person for making the whole thing about themself. You'd also be wondering why broadcast news is carrying it live every day.

visionep says...

Companies are made of people. They might have a different set of values than you, but my guess is that they aren't much different.

Most companies right now know that everything is messed up and are trying to use this time of low expectations for companies to do "better" stuff for their employees and their customers since some of the pressure of Wall Street's expectations has been lowered.

A crisis! What a great brand opportunity!

An example of how corporations are like sociopaths. If a person stood up and gave a speech taken from the text of these ads, you'd be wondering what the fuck's wrong with this person for making the whole thing about themself. You'd also be wondering why broadcast news is carrying it live every day.

Crisitunity!
https://youtu.be/yY-P3D63Z18

A crisis! What a great brand opportunity!

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