YouTube video commercial rant!

You might have noticed YouTube adding the "You can skip this ad in 5 seconds" bit, and playing a video ad before the original video starts playing.

The amount of time wasted by people waiting to skip the ads is tremendous. YouTube is now literally making people waste their precious time before the "treat". And because we are dependant on YouTube we just take it, and wait those 5 seconds.

For a decent viral ad with 1 million views, 1388 manhours are wasted on just skipping the ad (assuming everybody skips the ad).

... As if there isn't enough time being wasted in YouTube land already (referring to all the crappy videos, not the cool sift worthy ones of course).

Rabble Rabble!
dag says...

Comment hidden because you are ignoring dag. (show it anyway)

I also hate this. In Australia most of them aren't even skippable. I really think post-play ads are the way forward. If it's compelling content you'll stay to watch it - if not, you won't.

Sarzy says...

You think five seconds is bad? What about TV? Assuming you actually watch the ads, there's about 8 minutes of ads for every 30 minutes of programming. That's almost 1/3rd ads. The cumulative wasted manhours there are pretty staggering.

dag says...

Comment hidden because you are ignoring dag. (show it anyway)

It's a bit different with online video, because you're clicking on something for instant gratification. Also, if it's a minute long video - the ratio of commercial to content is not that different from TV.>> ^Sarzy:

You think five seconds is bad? What about TV? Assuming you actually watch the ads, there's about 8 minutes of ads for every 30 minutes of programming. That's almost 1/3rd ads. The cumulative wasted manhours there are pretty staggering.

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