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Great Easter sift. I just tried to find this on their Website, but it's an un-navigable pile of chocolate Flash goo.

Here at the bottom.

This makes me laugh. Somewhere there's a room full of executives tearing their hair out over this. Gee guys, was it worth the money you saved?

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Is that the sweet, sweet smell of a class action? Sign me up - I've been permanently damaged by my eggs shrinking.

As I understand it, the official explanation is that they haven't technically reduced the size - they've just started selling the European size eggs, which are smaller, in the U.S for the same price. Well that's OK then.

PR nightmare.. add this to the list of marketing case studies, a la New Coke, and the impact of youtube/transparency
I predict this vid won't last long on YT..

Just curious, does anyone know if the net weight has changed?

Yes. I think it's 1.4oz to 1.2oz, or 2.4 to 2.2, or 14 to 12. I'm a product of the metric changeover; I work in grams and pounds and don't understand ounces, but it's something like that.

Great clip

Man I love me some cadbury creme eggs.

Nice sift.

wow, this is easily the fastest rising sift i've ever seen... 88 votes in 2 days? nice...

excellent sift, grimm. especially as it's only your second video.

Good job, Grimm. That will boost your score as I continue to fall!

Thanks...glad to finally contribute something most of you are enjoying.

Doo doo doo it's the anal retentive chef! This is a common occurence, size reduction. I bet this guy was homeskooled. Boring x 10.

Captain Planet...your right...the practice of reducing the size or quality of a product to keep the price down is a common practice. The difference here though is the lie and how they try to be "cute" in covering the lie. "Why has the size of the egg changed? It hasn't - you've just grown up!"

Oh grimm, grimm, be not so thus as yer silly name brothers, this tactic is acceptable as long as one of these disgusting confectionery abortions never enters another human mouth......

Is this not, at any size, one of the more viler sweetmeat sensations at Easter time??? Any Time??


(man, choggs got a career on Madison Ave waiting for him!!)

Well, this week Cadbury has changed their FAQ from the cute "You've just grown up!" to the convaluted "As the world's largest confectionery company, Cadbury Schweppes is committed to developing great-tasting products that you, the consumer loves. Since people's preferences vary from market to market, so do our products. This is reflected in the broad variety of sizes and flavours of products that we offer our consumers worldwide."

I almost like the cute answer better than this "three card montey" answer.

Cadbury FAQ:
http://www.cadburyschweppes.com/EN/Brands/FAQs/detail.htm?ID=%7b4BE2269D-817D-4018-9586-72643DCE1012%7d

Mmmm cabury eggs.. I guess i wasnt the only person who thought they looked tiny this last easter.

He's dead, jim

I think you mean *dead

The link to this video has been flagged as dead. Fix it within 7 days or it will be discarded (dead called by Gold Star member InvaderSil)

*undead

Sorry for the lower quality but this is all I could find at this time. Will update with better quality when it becomes available.

The link to this video has been fixed (undead called by original submitter Grimm)

According to Cadbury UK's FAQs (www.cadburyschweppes.com):

Why has the size of the egg changed?

As the world's largest confectionery company, Cadbury Schweppes is committed to developing great-tasting products that consumers love. Since people's preferences vary from market to market, so do our products. This is reflected in the broad variety of sizes and flavors of products that we offer our consumers worldwide.

If you're eating a Cadbury Crème Egg in the UK or Canada - nothing has changed, they're the same size as ever. However, in the United States, our business partner, Hershey, elected to reduce the size of the crème egg.

Cadbury Eggs remain a consumer favorite and continue to be an excellent value. We apologize for any confusion or misleading information.

With Easter this Sunday I figure I should float this back up for those that missed it last year. *promote

Self promoting this video back to the front page; last published Sunday, April 8th, 2007 6:26pm PDT - promote requested by original submitter Grimm.

*dead - white screen, no video.

This video has been declared non-functional; embed code must be fixed within 2 days or it will be sent to the dead pool - declared dead by EndAll.

The thumbnail image for this video has been updated - thumbnail added by critical_d.