Well, seen businesses out of old-boy networks get funded that were losing a lot of money so...not definitive.

But yes, weirdly, I agree with you. I didn't hear a single metric of profitability. Sometimes, folks want to think demand=profit. It can--but--it also just mean that your subsidizing your operations, running at a loss--and think you have business rather than a charity.

Webvan
Pets.com (before Chewy)
MoviePass
etc etc etc.

spoiler... Chewy doesn't die.

Well yeah... that's kinda the point. You do know this isn't the official trailer, right? That one's even worse.

If you're going to do a Han Solo movie without a time machine to bring back a young Harrison Ford... well, first off, just don't. It's a terrible idea.

But if you really feel a burning need to do so (like your shareholders saying how much money this will make), then this is a character piece.

The only reason to watch a Solo movie is to spend time with a character we love. The plot is pretty much irrelevant. Get him into trouble, have him meet Chewie and Lando, get the falcon, etc. and watch them get out of trouble. There's really no important story here.

But if whatisname nails young Han... no-one will care.

The fact that we're NOT seeing much of Han makes me deeply worried.

I saw the first few minutes and I was ready to hate this.

Then I skimmed through and....

It's Chewie in a crown and sunglasses dancing with Leia, Padme and Ahsoka(?) to "hey ya".

I just can't hate that.

@1:23 - "Full reverse, Chewie. Lock in the sub-light engines."

That's cool, but I think that's one of those "just because you could doesn't mean you should" deals. A big reason why battered and fried things are so tasty is the contrast between the crispy exterior and the tender/soft interior. Crispy and chewy isn't quite as appealing of a contrast.

Man, I'm suuuper late to this party....
Anyways, Die Hard is and is not a Christmas movie at the same time. And it depends on your definition what makes a Christmas movie.
I'm gonna take an insane detour here that'll make sense.
Is Star Wars Episode 4 a science fiction movie?
That setting is futuristic, sure, must be sci-fi then. Lasers, Spaceships, Robots, the works. The checklist is done. Sci-Fi.
But what are the themes it touches upon, what is the story?
A young farmer's boy (naturally an adoptred orphan) named Luke is dragged into a rebellion against an evil king (Palpatine) by accident. When the boy get's hold of a pretty princess' (RIP Carrie Fisher) message to an old ally and menthor (Obi) through the fault of her two comic-relief servants (Robot-slaves), he decides to seek the adventure he's yearning for. He finds the old man (by fucking up) and both seek the next harbor to board a ship to join the resistance. The hire smuggler/pirate/bandit/nerfherder Han and his foreign friend Chewie and cross paths with the black knight Lord Vader, the evil kings enforcer. Hijinks ensue, princess rescued, the magic castle/ship/train of the evil king get's destroyed and everyone gets a medal.
What's exactly sci-fi here?
That could play out in medieval times. Or ancient greece. Or the wild west. Or on Christmas.
The setting and the genre are two different things and both determine what you'll label a story with.
Alien is a horror movie, a slasher. Aliens is a war movie. Alien³ is a horror movie of the animal-gone-maneater kind. Alien: Resurrection is a disaster movie (hihi).
They're all sci-fi, like Star Wars. Because of the setting.
Now look at Star Trek: The Next Generation Season 2 Episode 9 'The Measure Of A Man'.
Lasers, spaceships, robots, the usual. What is it about?
A Robot who's so sophisticated that he has to go to trial to prove he's not property but a real boy. Sure, you'll say, I've seen Pinocchio and I can see african men argue the same stuff in the 18th century. The point of the story is not only that is humanity is questioned, the point is he's an artificial lifeform. The question is not only 'What makes you a person?' but also 'When does artificial intelligence become an artificial person?'
That shit won't work in a setting without spaceships and robots. That's sci-fi because of its story.
So, setting and story are both what makes you label a movie a certain way but they're not the same.
Die Hard. Happens on Christmas. Could be Thanksgiving too. Setting interchangeable.
Story? Doesn't contain any christmas-related themes beyond two estranged family members become closer again. That could happen at a funeral as well.
I'm in my mid-thirties and I love Die Hard. It's one of the best 80's action movies. I can watch it anytime and I've seen it at least 20 times (noit joking here). But mostly in the summer. But I understand the question and its diverse answers perfectly well.
Die Hard is a christmas movie if it feels like one to you. For me, Lord of the Rings (especially Fellowship) feels like a Christmas movie to me. I've seen them all in theatres in December, I watched them on VHS and Blu-Ray only in December so far. They have fuck all to do with the occasion but this year was the first one I didn't watch any of them in December. And I feel I missed something this year. I'm not sure I can watch them at this time of the year.

I recognize that one engine noise as "Chewie get us outta here!"

Your video, Chewie we're home / Чуи, мы дома, has made it into the Top 15 New Videos listing. Congratulations on your achievement. For your contribution you have been awarded 1 Power Point.

He's just giving another definition for nostalgia, and how it's being used against audiences.

That shot of Han and Chewie entering the Falcon almost ruined the film for me the first time I saw it. Still kind of does. It looks like two classic characters entering a classic setting for the first time in decades, but if you look closer it's actually a director and his crew dressed up like the Falcon, Han and Chewie, and they're all screaming at you to please love them with all your heart.

"Full reverse, Chewie!"

Also, I am surprised he drove backwards for so long, before turning around. I just don't have those skills.

Have to disagree with Star Wars.

Without the massive appeal the series built, this movie wouldn't get many good reviews at all. The plot is an insane jumble of random events and plotholes that should have been embarrassing. To enumerate a few:

1) Randomly Melennium Falcon happens to be at the right place, right time (I can buy this, barely, because it's fun)

2) Before they can even have a full conversation (something the filmmakers seemed determined to avoid, even though, as this list shows, dialogue can make riveting cinema) HS and Chewie burst in. I could buy into this, if not for the rapid-fire pace of these events, as it is it just seems random and things are starting to get silly.

3) Before THEY can even have a full conversation not one, but two gangs HAPPEN upon the group, for no reason, except some executive was apparently worried about giving the audience a moment to reflect and MAYBE develop some connection with the characters.

4) Kylo Ren kicks ass. He's the only Force master EVER to stop a blaster bolt mid progress. He's got some serious juice!

5) Kylo Ren can't fight his way out of a paper bag (a bag named Finn) narrowly winning the fight and merely wounding the otherwise fairly useless ex-stormtrooper.

6) Kylo Ren is BEATEN by some chick with no training whatsoever! (Don't get me wrong, I like Rey, but the good guys are SUPPOSED to be weaker than the bad guys, and what's the point in Jedi training if she already kicks Evil's ass? )

7) WTF is up with this whiny Emo? He is, bar-none, the worst villain of the entire SW series thus far. It's not surprising that they defeat him, he's so useless, what's surprising is it takes them so damn long to beat his whining Emo shitty-at-lightsaber-duelling ass.

IMO the whole film was a hot mess that reeked of far too much studio interference which turns artistic vision into "more explosions!"

In summary, and this is totally true, my ten-year-old son, who loved the first 3 SWs (I won't let him watch the prequels) when asked what he thought of it replied, "Too many explosions." This is the mediocrity paradigm of big-budget Hollywood films at it's pinnacle.

I wish I didn't have the line "Chewie, we're home" stuck in my head from the new trailer. Just let it be a line in the movie that isn't worn out by the time you actually hear it.

He who lives in glass enclosures should not throw stones...

... unless he's going for the chewy stuff on the other side.