Subway Ad Uses Sensors for a Mind-Blowing Special Effect

To introduce a new line of hair products, we decided to give the subway commuters in Stockholm a mind-blowing special effect. On the platform, digital screens were equipped with ultra sonic sensors monitoring the train's arrival.
oohlalasassoonsays...

If I had been in charge of filming this commercial, I would have just made it *look* like we went to all that time, trouble, and expense with the ultra-sonic sensors, but really just manually trigger the video to blow the hair when the train pulled into the station instead. Hey wait a second...

00Scud00says...

Well, that would qualify as more mind blowing than this ad, as stated earlier, this is neat but not mind blowing.

budzossaid:

I have come to absolutely loathe marketing. Here's an idea how about a subway station that is not full of advertising.

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