I'm too cynical. As much as I'd like to appreciate adults letting go of the stressors of said adulthood and letting their inner child free for a bit of fun, the video still strikes me as an advertisement for a large, soulless, profit driven corporation.

But yeah...I'd play on it.

How many were paid actors... What assholes.

[EDIT] my suspicions were correct.

Actual photographs, it was raining. I can't find any photographs where the public was using this IRL ad campaign.
http://farm5.static.flickr.com/4053/4478348424_dc0e72439e.jpg

Quiet on the set...
http://www.justinfocus.com.au/blog/wp-content/uploads/2010/03/maccas-2.jpg

"The Playland was opened up for play to more than 300 Australians on March 29 and also today (Tuesday March 30) as a part of the filming of a McDonald’s TVC"

http://mumbrella.com.au/mcdonalds-targets-inner-child-with-giant-playground-21717
"McDonald’s has taken over the forecourt of Customs House at Sydney’s Circular Quay, with office workers this morning met with the sight of an adult-sized playground constructed as part of the filming of the burger chain’s latest TV commercial."

Why do retarded gov't turn over public spaces to corporations for this crap.

*downunder

Adding video to channels (Downunder) - requested by kronosposeidon.

Aaaaand *viral.

C'mon people. You need to spot these things. McDonald's advertising is nothing if not anfractuous!

Adding video to channels (Viral) - requested by Trancecoach.

*music *kids

Adding video to channels (Kids, Music) - requested by ant.

*dead

This video has been declared non-functional; embed code must be fixed within 2 days or it will be sent to the dead pool - declared dead by mas8705.

jonny has fixed this video's dead embed code - no Power Points awarded because jonny's points are already fully charged.