It's nice to have dreams.

Alright, I'm by no means against kids eating healthy, but this is a truly dumb and hypocritical way of going about it.

How the hell is food designed to be addictive? Welp, mostly by making it actually delicious. Fast food doesn't control the market on that, mostly anything that tastes good can be considered "addictive".

Then we go into a graph that seemingly gets larger and larger, implying that these diseases are HUGELY on the rise (which for all I know, they could be. But there's no actual evidence, just a rising graph that turns into a heart rate monitor.)

Infact, just perusing their website they have a whole whack of bogeymen arguments and excuses with nothing that really backs them up. Two parts stand out, One, they want to take action against the CEO of mcdonalds by telling him to take down a website about happy meals. The site has a bunch of stupid videos, games, and even a couple educational things about recycling and animals... very little to do with actually pushing the food on kids.

The second part was about something also somewhat touched on in the video: Food companies say that it's the parents responsibility to determine what their kids eat. Is it really up to the parents?

The answer for them is basically a long winded ":Yes, but because businesses decide to use marketing targeted at our kids, they made it REALLY hard, and therefore, technically, no."


Look, end of the day, parents are responsible for their kids. It doesn't matter HOW much advertising goes into the kids, when you determine what their breakfast will be (by buying it at a store, i.e. cereal), what their lunch will be, and then cooking them dinner, you 100% are responsible for what your kids eat.

The alternative is saying "Here's 10 bucks, get yourself something at school" which is ALSO determining what your kids eat. Kids are weak, given the option they WILL go for the fries with gravy for lunch.

Both versions determine what your kid is going to eat, and both are decided upon by YOU. Stop blaming corporations for doing what corporations do, and just take responsibility.

How old are your kids?

For "dumb and hypocritical", big food sure spends a lot of money doing exactly what you say they can't. They spend millions every year looking for addictive "mouthfeel" (the actual technical term used), and a balance of salt/fat/sugar that is the most addictive possible, with the lowest possible cost. None of which has -anything- to do with providing actual nourishment.

You need to do a bit of research before spouting off.

While I know that parents have an enormous influence to empower their children to be able to think for themselves I always think of this, from Mr. Philip K. Dick, when I think about advertisement and the such:

"The power of spurious realities battering at us today—these deliberately manufactured fakes never penetrate to the heart of true human beings. I watch the children watching TV and at first I am afraid of what they are being taught, and then I realize, They can't be corrupted or destroyed. They watch, they listen, they understand, and, then, where and when it is necessary, they reject. There is something enormously powerful in a child's ability to withstand the fraudulent. A child has the clearest eye, the steadiest hand. The hucksters, the promoters, are appealing for the allegiance of these small people in vain. True, the cereal companies may be able to market huge quantities of junk breakfasts; the hamburger and hot dog chains may sell endless numbers of unreal fast-food items to the children, but the deep heart beats firmly, unreached and unreasoned with. A child of today can detect a lie quicker than the wisest adult of two decades ago. When I want to know what is true, I ask my children. They do not ask me; I turn to them. "

from 'How to Build a Universe That Doesn't Fall Apart In Two Days'