While the guy is indeed in character, I don't think the message he's conveying is a joke since it is completely accurate.

Some of you are missing the point. He's not insulting games that have stories. He's insulting games that focus on story or cinematic values at the expense of gameplay (which is a growing trend). The fact is that games are getting dumber and less challenging by the second. The platforming in Assassin's Creed consisted of holding down one button. The platforming, puzzles and combat in the new Prince of Persia were all dumbed down and streamlined compared to the games in the Sands of Time trilogy. Genres with steep learning curves have been or are being phased out. Western RPGs and survival horror games are now more like action games. Shooters now have regenerating health, third-person cover systems, aim assist, trajectory indicators, invincible squadmates, etc.

The sad reality is that developers are focusing on accessibility over depth, challenge and longevity. Games are becoming increasingly automated and decreasingly interactive for the sake of "cinematic immersion." Anyone who's been playing games for a while (particularly on the PC) can see the downward spiral that gaming has taken.