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Let it ring or your car will crash - Innovative PSA system

submitted by NeuralNoise

1 decade 5 years 10 months 3 weeks ago

Demo of a really interesting way to spread their message.

from : http://www.viuisso.com.br/2009/04/27/deixe-tocar-o-celular/?owa_from=feed&owa_sid=

4 Comments

Moving this video to NeuralNoise's personal queue. It failed to receive enough votes to get sifted up to the front page within 2 days.

So... answering your phone will dynamically cause the person in the video to crash his car - If he doesn't answer the phone, then he'll think "Hu, I don't get it".

Either way, I bet the company bills you for the call earning themselves a hefty profit even at 50¢ a call.

funny thing, and completely unrelated, I swear, my company just got an award for a piece with the same kind of message: http://www.shakemelikeascroll.com/celular/peca/index.html

Love the creative use of technologies.

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