love this song and remember loving this vid.

one of my favourite lines: "pink it's like red but not quite"

Does anyone else kind of miss the charm of that driveway sensor light? Not only that but the setting... it's a minor thing, I know.

I watched the first video so many times I lost track... this one seems just as fun.

You know it's a good video when you realize you've been watching unblinking and slack-jawed.

Chinglish is, as I've always known, the language of the American/Canadian-Chinese. It's not really a deficient version of English, but more of a mish-mash of the two languages spoken by people who are fluent in both. Sort of like Frenglish or Spanglish.

"Chin" != Japan.

Engrish I'd say is the more accurate term.

Also, HURRY UP THE CAKES ftw.

Oh man, I'm doing this ASAP. Does it work on guys?

if i could double-upvote only once ever, this would be the one. my face hurts a little from grinning the whole time.

beautiful playing and singing.

love her stuff with zero 7 too!

hahaha whoo my face hurts... that's some comic gold.

Re: Doom, the opening door (originally from Doom, not the sequel), the former human death, and also the imp "alert" sound gets used a lot, the latter for a host of random monsters from random films/TV episodes.

The yeeeEAAAAAAGH (or the one I think you mean) came from Aliens afaik; scene where Drake gets sprayed with acid. I've definitely heard that in other movies since, and I think Aliens is the origin just because it fits in with Drake's voice, and the shot is a closeup up his face as he's screaming, which seems bolder than any of the Wilhelm scream usages or their equivalents for that scream.

wow! that's some fun animatin there!

upvote for the binary solo. zerozerozerozerozerozeroone

That's an interesting point. I don't think there's any correlation, however, between artistic accomplishment and "selling out;" the latter does not necessarily impede the former, nor does corporate success DEFINE artistic accomplishment. I certainly don't believe one can measure artistic accomplishment by the number of commercials your song is in, or how much playtime your song gets on all the radio stations. But again, I would argue that those things are side notes and perhaps useful tools towards achieving your own intrinsic accomplishments.

I look at it this way: an artist, the true, down-to-earth, sincere artist, is going to create art no matter what. The art, whether highbrow or lowbrow, gets made either way, and of course it will be judged whether the artist seeks approval or not. I think it's a problem when the artist seeks only the approval of others: "critical success" and financial success. You can say plenty of nasty things about that person, but the truth of it is they have some degree of talent and want to make money with it- that's fair. It's not ideal and it ain't the Beatles, but it's fair. Now... the "true" artist is ever-changing, ever-improving, and most importantly, ever-creating, no matter how she is judged. The twist is that it costs a lot of money to be any kind of artist, and even on a low budget, that artist is going to need money, even if only as a means to create more art. Thus, by allowing a song to be used in a big commercial (in this case for a corporation whose public image isn't too bad) she achieves that means. It doesn't mean her creation is meaningless, and it certainly doesn't mean that her future work will be either.

If you define "selling out" as "selling your art," then everyone does that. If you define "selling out" as "selling someone rights to use your music," then Yael here is clearly selling out. But none of these meanings seem at all "bad" to me. If I were to define "selling out," I'd probably go with "catering your creations to fit someone else's needs." Even that, though, doesn't seem all that bad. A fine artist who works commissions is essentially doing just that. Any hired illustrator is at least partially doing that. Any film composer or ad agency, same deal. Any of these people could be "selling out" just so they can fund the art that they WANT to create. Moreover, in the process of "selling out" they may find fulfillment in the work they are doing. In this particular case, Yael isn't even doing that; she's merely selling rights to use her song, presumably created as her own song and not a jingle, in a commercial.

On a side note, the commercial marketplace is becoming more and more viable a venue for music artists, I think. High-end ad firms have people that seek out, scout, if you will, the newest and freshest sounds. Obviously they are paid to do so for the success of the commercial and corporation, but that doesn't change what they aim to do. For a while, I kept my thumb on the pulse of popular TV like Buffy and the OC, which miraculously discovered piles of unknown(to me) bands. To relate to visual art (which I guess is the world I'm comfortable with), I'd liken being asked to be on the OC or an Apple ad to being asked to display in a commercial gallery with dozens of artists whose work you know and like. In this world, I think those who take on these jobs either learn to enjoy them, or simply use them to feed the efforts they DO enjoy.

Phew. Finally, upvote for the Lynyrd Skynyrd ref.

great band, crazy vid.

they're canadian, no? i'd channel if i could.