This was sent to me years ago by a friend at Toyota. Still makes me snort.

Completely awesome. I presume dag should be voting for this, just because.

The dog does it for me lol

The poor cow got my vote... :-)

So this was banned because...
Don't tell me...'bugger'
Talk about differences in culture

"bugger" is a bad word O_O??

From this blog (http://www.saatchikevin.com/talkingit/lovebug.html):

"The "Toyota Bugger" ad won a fistful of local and global awards, sold truckloads of Toyota Hi-Luxs, spawned dozens of front page stories as well as letters of outrage from mild-mannered citizens. In fact the impact of the idea has been so powerful that we tried to trademark the word "Bugger!" Unfortunately we’ve had to concede it. It has been claimed that "Bugger" has been associated with Windows far more deeply than with Toyota's utes. Windows users throughout the world apparently use the word at least once a day."

A cartoon explaining the various meanings of "bugger": http://www.bioneural.net/2005/04/23/bugger/

And from Wikipedia, everything you want to know about the word "bugger":

http://en.wikipedia.org/wiki/Bugger

'When the ad was first shown in the late 1990s, complaints were made to New Zealand's Advertising Standards Complaints Board about the use of the word "bugger" in the ad. The Board declared that the use of the word bugger was "unlikely to cause serious or widespread offence" and so "bugger" became "officially not a swear word" in New Zealand.'

And this fellow seems to sum everything up (and mentions a second ad with this theme: http://www.videofoundry.co.nz/ianman/humour/bugger.html

"When this advertisement first screened on New Zealand television in 1999 the Television Standards Complaints Authority received 120 complaints. Advertising companies sometimes run a fine line between being funny and being offensive - advertising is a risky business. The advertisement was taken off air while the news media had a great time with the story. The ad was eventually put back on air again, but only after 8:30pm - adult viewing time in New Zealand. In Australia the same ad got just one complaint. Incidently, the farmer is played by an Australian actor. There's a rumour that no sufficiently farmer-looking New Zealand actor could be found who could say "Bugger!" convincingly enough."

A bad word? Jack Sparrow uses that word all the time!

Well he *is* a pirate....

I always thought it was a homophobic word...like "you bugger" (I think it was said a few times in The Office).

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