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7 Comments
siftbotTags for this video have been changed from 'shopping, korea, subway, QR Code' to 'shopping, korea, subway, QR Code, tesco, home plus' - edited by SlipperyPete
SlipperyPeteThis is a great vid showing an incredibly innovative marketing strategy, coupled very nicely with technology.
Try a new title...
legacy0100I am not sure why TESCO, a UK based company, is trying so hard to cut into the South Korean market. Wal-Mart Korea was competed out by E-Mart in 2006. Whatever the reason, they sure are giving their competition a run for their money.
This is possible only because South Korea has the infrastructure already built in where every underground subway is laden with phone and free wifi signals. American cities have far outdated infrastructure and shortage of funding. I doubt this will happen in our subway stations any time soon. But I do see a possibility for bus stations.
doogleTo what new title? >> ^SlipperyPete:
> Try a new title...
braindonutsays...Most examples of QR codes that I've seen are just gimmicky or downright stupid.
This, on the other hand, is a brilliant idea.
legacy0100*doublepromote
siftbotDouble-Promoting this video back to the front page; last published Saturday, June 25th, 2011 6:06pm PDT - doublepromote requested by legacy0100.
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