And it even matches his room!

I hope I get to be a kid again.

It would be nice to be thrilled by something like a soft drink once more.

This promotion was also linked with the addition of new ingame non-combat pets called Battle Bots. As you can imagine, all the pet collectors, kiddies and many others were gleefully logging in to the Blizzard site to register their accounts for one.

What's troubling to me is that this could be the model for future advertising and product placement in the game. These 'vanity' style pets are very popular: there are lots of them and the game records Xbox style achievements for collecting a whole bunch.

If this promotion is successful, i.e. their sales of Dew raise in some positive way, then we can expect more free advertising down the track. And we won't be able to say we didn't ask for it.

>> ^BoneyD:
This promotion was also linked with the addition of new ingame non-combat pets called Battle Bots. As you can imagine, all the pet collectors, kiddies and many others were gleefully logging in to the Blizzard site to register their accounts for one.
What's troubling to me is that this could be the model for future advertising and product placement in the game. These 'vanity' style pets are very popular: there are lots of them and the game records Xbox style achievements for collecting a whole bunch.
If this promotion is successful, i.e. their sales of Dew raise in some positive way, then we can expect more free advertising down the track. And we won't be able to say we didn't ask for it.


It's not like this is anything new -- Gotta catch em all!

Little Orphan Annie says drink your fucking Ovaltine.

GIVE ME MY DEW CRACK

This just in, the kid's a whore.

Welcome to World of Diabetes.

Get Aggro on Insulin, but DB does not HOT.

^ ^ not going to laugh even though I know exactly what you're talking about. don't worry, it's just personal!

Quite possibly the best business model in all of history... give the product away for free, then charge for people's addiction to it. Tried and true. It's like there is... some sort of...demographic... out there.... with disposable income!! TAP IT.

I'm so jealous not to be a megavideogame CEO. Only business still profitable.

guerilla marketing

Moving this video to poolcleaner's personal queue. It failed to receive enough votes to get sifted up to the front page within 2 days.

*viral

Adding video to channels (Viral) - requested by Trancecoach.

>> ^brain:
guerilla marketing


You know it, baby. lol

*commercial

Adding video to channels (Commercial) - requested by looris.