""I see you, the only one who can save her," croons Tapas Mukherjee, a skinny 32-year-old physician at Glenfield Hospital in Leicester. "But you won't save her, when so much is left undone."
Mukherjee is no Bruno Mars. But odds are this is the first time you've seen someone sing and dance his way through an asthma treatment protocol with lyrics like "Aim for 94 percent to 98 percent sats now," (referring to the patient's blood oxygen level).
Cute, but did it do the patients any good?
When the hospital ran another survey two months after the video was released, all of the doctors polled said they knew about the asthma guidelines, and 80 percent said they were using them. They also scored much better on knowledge of specifics, including those target sats (up from 57 percent to 91 percent, thank you very much)."
This is extraordinarily geeky and pretty brilliant. National Public Radio highlighted it---the MD singing is a British lung specialist who despaired of his colleagues not managing young asthmatics well as they entered the Emergency room---and, reading between the lines, some of them dying unnecessarily.
So, he rewrote "Breakfast at Tiffany's", came up with this---and it won recognition from multiple medical societies.
And people at the hospital remembered the guidelines!
4 Comments
SFOGuysays...Because singing medical geeky guy that saves lives.
*promote
siftbotsays...Self promoting this video and sending it back into the queue for one more try; last queued Friday, September 13th, 2013 12:19am PDT - promote requested by original submitter SFOGuy.
braschlosansays...Do you realize you can upvote your own video? I think this is the first promoted video I have ever seen that had zero votes lol
Because singing medical geeky guy that saves lives.
*promote
siftbotsays...Moving this video to SFOGuy's personal queue. It failed to receive enough votes to get sifted up to the front page within 2 days.
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