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Vox: Why danger symbols can’t last forever

submitted by ant

6 years 11 months ago

"How to design fear, explained with 99% Invisible. Check them out here: http://99pi.org

Correction: The correct spelling of 'warning' in Persian is هشدار.

Watch the previous episode from this series: http://bit.ly/2DDIQAL
...
Chances are you wouldn’t be able to recognize a biohazard even if you were looking right at one. But the biohazard symbol? It’s pretty easy to spot. Most warning icons rely on previously established objects or symbols: a general caution might use an exclamation point, and a fire warning might use an illustration of a flame. But the biohazard symbol references an idea that is much harder to picture — and in the 50 years since its invention, it has become one of the most recognizable icons on the planet. But can the meaning of a symbol like this last an eternity? A special Department of Energy project is trying to figure that out.

Read more: https://goo.gl/U82Ehn ..."

4 Comments

notarobot

says...

Quality visual communication.

siftbot

says...

Boosting this quality contribution up in the Hot Listing - declared quality by notarobot.

Buck

says...

*promote

siftbot

says...

Promoting this video and sending it back into the queue for one more try; last queued Friday, January 26th, 2018 6:05pm PST - promote requested by Buck.