Description via Kickstarter:

Over the past year, the computer game Minecraft has become a cultural phenomenon, drawing millions of players into the unique, low-res world created solely by Swedish programmer Markus "Notch" Persson. When Persson announced that he would invest his Minecraft earnings in founding his own development house, Mojang Specifications, 2 Player Productions seized upon the rare opportunity to fly to Sweden and document the first week in the life of the new studio.

During the editing process of what was only supposed to be a twenty-minute short, it became clear that an important chapter of gaming history was still being written, and that a feature-length documentary about Mojang's first year would make a powerful statement about what it means to create, release, and play games in the twenty-first century.