Jamiroquai - Virtual Insanity

Virtual Insanity" is perhaps Jamiroquai's most well-known music video. At the MTV Video Music Awards in September 1997, it earned ten nominations, winning four awards, including "Breakthrough Video" and the "Best Video of the Year." In 2006, it was voted 9th by MTV viewers in a poll on music videos that 'broke the rules.' It was directed by Jonathan Glazer. The single was released in the U.S. in 1997.

[edit] Video description
Jay Kay in the "Virtual Insanity" music video

The video consists mainly of Jamiroquai's singer, Jay Kay, dancing and performing the song in a bright white room with a grey floor. Throughout the video, there are several combinations of couches and easy chair, which are the only furniture in the room.

The video earned recognition from critics for its special effects: the floor appears to move while the rest of the room stays still, allowing for Kay to perform moves not normally seen in music videos. In reality, the walls were moving and the floor was stationary.

At some points the camera tilts up or down to show the floor or ceiling for a few seconds, and when it returns to the central position, the scene has completely changed.

Other scenes show a crow flying across the room, a cockroach in the floor, the couches bleeding and the other members of Jamiroquai in a corridor being blown away by wind. This became the second video released by Jamiroquai to be successfully done in one complete, albeit composited, shot (Space Cowboy being the first).

The floor in the video appears to move when in reality the walls were moving, not the floor. In a short making-of documentary, director Jonathan Glazer describes how the four walls move on a stationary grey floor with no detail, to give the illusion that the floor is moving. In several shots, chairs or couches are fixed to the walls so that they appear to be standing still, when in fact they are moving. In other shots chairs remain stationary on the floor, but the illusion is such that they appear to be moving. The moving walls were not completely rigid and can be seen in some shots to wiggle slightly.

From: http://en.wikipedia.org/wiki/Virtual_Insanity
eric3579says...

Oh yeah, what we’re living in, let me tell ya
It is a wonder man can eat at all
When things are big that should be small
Who can tell what magic spells we’ll be doing for us
And I’m giving all my love to this world
Only to be told
I can’t see, I can’t breathe
No more will we be
And nothing’s going to change the way we live
’Cause we can always take but never give
And now that things are changing for the worse
See, whoa, it’s a crazy world we’re living in
And I just can’t see that half of us immersed in sin
Is all we have to give these

Futures made of virtual insanity now
Always seem to be governed by this love we have for
Useless, twisting, of the new technology
Oh now there is no sound, for we all live underground

And I’m thinking what a mess we’re in
Hard to know where to begin
If I could slip the sickly ties that earthly man has made
And now every mother can choose the colour of her child
That’s not nature’s way
Well that’s what they said yesterday
There’s nothing left to do but pray
I think it’s time to find a new religion
Whoa, It’s so insane
To synthesize another strain
There’s something in these
Futures that we have to be told

Futures made of virtual insanity now
Always seem to be governed by this love we have for
useless, twisting, of the new technology
Oh now there is no sound, for we all live underground

Now there is no sound if we all live underground
And now it's virtual insanity
Forget your virtual reality
Oh, there's nothing so bad
As a man-made man, oh yeah, I know yeah
Ooh

Futures made of virtual insanity now
Always seem to be governed by this love we have for
Useless, twisting, of the new technology
Oh now there is no sound, for we all live underground

Now this life that we live in
It's so wrong
Shout out the window
Do you know that
There is nothing worse than a man-made man
Still there's nothing worse than a foolish man, hey

Virtual insanity is what we're living in
Yeah, it is alright

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