Purple crocodile cereal?
Okay. So there was a cereal mascot, probably from the early '90s or perhaps the late '80s. I'm pretty sure he was a crocodile, and he was purple. The cereal was a Cheerios knock-off that I'm pretty sure is no longer being sold. And I remember there used to be a lot of ads on TV for this cereal, with the crocodile being funky or something. And no one I know remembers this! Google searches come up with nothing. Come on, someone must remember this guy!
Edit: Well, NetRunner helped me solve it. The cereal was Cruncheroos, and the mascot was Crunchosaurus Rex.
And... the real deal:
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