Not sure if it counts as viral but still incredible to watch.
Martyn Ashton takes the £10k carbon road bike used by Team Sky's Bradley Wiggins & Mark Cavendish for a ride with a difference. With a plan to push the limits of road biking as far as his lycra legs would dare, Martyn looked to get his ultimate ride out of the awesome Pinarello Dogma 2. This bike won the 2012 Tour de France - surely it deserves a Road Bike Party!
Shot in various locations around the UK and featuring music from 'Sound of Guns'. Road Bike Party captures some of the toughest stunts ever pulled on a carbon road bike.