Appears to be viral, or at least financed/promoted.
Directed & Produced by Rhett & Link
Cinematography and Color Correction by Barrett Phillips
Edited by Derrick Green and Link Neal
Words and Music to "My Favorite Pillow" by Rhett & Link
Production Assistance from Karl Cross, Derrick Green, and Brad Gibson
Special Thanks to Pete Kenny and students from Campbell University!
Agency: Hodges Partnership
PR: Slay Communications