From yt comment thread..

I'm the owner of these shoes and wanted to add to the overwhelming positive response to the video and restoration. First tho, thank you Steve for dedicating yourself to your craft and being able to make this service available for folks like us. Steve knows my history on these but thought i would share some bits of it as a testament to his skills.

I bought these shoes new in the mid 90's after graduating from college being told from a friend's dad at the time that these would last a career, 25 years later, Steve completed the first resole of them. Ive worn these shoes initially every day to work and eventually reducing the wear to only special occasions knowing that Florsheim didnt make the shoe nor no longer refurbished the V-cleat soles. These shoes have seen every significant event in my career from first days of every new job, job interviews, friends weddings, my own, important meetings, anything that was important these shoes have witnessed it. ive tried to keep the best care of them only hand polishing them myself and having used shoe trees its entire life. i love the finish which is unique to this shoe and can only be had with decades of hand-polishing.

ive kept an eye out for someone that could restore the soles in the way the originals were made for the last 10 years and just recently stumbled across one of Steve's videos and the one that showed his award winning restoration of these shell cordovans down to the nail. from there i watched most of his videos almost like an interview to ensure i was comfortable with letting these shoes be worked on as they are only original from the factory once. we talked over every tiny detail and some months later...here they are. i honestly didnt think i would find anyone that could restore these to original condition.

thank you again Steve...incredible job...and it really didn't matter to me how much it would have cost to restore these. they are priceless....including all the near falls ive had with those nails on slick floors ! i wouldn't have it any other way.

@newtboy,

Walking backwards to simplify, my main point is that simply blaming ALL fossil fuel usage on the company providing the fossil fuel is stupid and misleading in the extreme. We don't see millions of people willingly abandoning fossil fuels and living in abject poverty to save the world, instead they are all very willing and eagerly buying them and this video lets all those people off the hook. This video lets everybody keep using fossil fuels, and at the same time pointing the finger at Shell and saying it's all their fault. It's an extremely detrimental piece of disinformation.

"explain what, specifically, I claimed that's not supported by the science."
-Complete collapse of the food web
-Wars over hundreds of millions or billions of refugees
-Loss of most farm land and hundreds of major cities to the sea
-Loss of well over 1/2 the producers of O2
-Eventual clouds of hydrogen sulfide from the ocean covering the land
-Runaway greenhouse cycles making the planet uninhabitable for thousands if not hundreds of thousands or even millions of years

I once wondered if we should promote particularly dirty cars (before 'rolling coal' became a thing), thinking they could shock people into realisation.

I don't believe as much that people are waiting to be shocked into significant change. Instead, I think that the herd will gradually move - more quickly the easier it is to do so.

If Shell's endorsing moving towards green, I support that: if they get a bit better, they take a lot of people in the right direction. If they're jumped on for trying this, the people whose idea it was will be fired: they won't try again for a while.

Because its marketing?
Like every ad ever?
Only say good things from a positive angle and if you have nothing to say, sing it?
If you want to be disgusted, you are invited, dear SJW!

We are supposed to be "disgusted" but instead I had to tank twice yesterday just because of work.

Not at Shell BTW because they are expensive. Maybe they are expensive because they are trying to look green, but my take is that its all just marketing. Marketing is there to be ignored or sneered at by the customer.

If we abruptly drop out of this vicious cycle of internet banking, meat eating and fossil fuel burning, will half of us not die for various reasons? Starting with me and my family, of hunger? Or more probably, just me, of blunt instrument to the head, held by wife?

And this video is also just marketing, for an ideology.

Car is freedom. Bus is a jail.

Congratulations! Your video, Why Shell's Marketing is so Disgusting, has reached the #1 spot in the current Top 15 New Videos listing. This is a very difficult thing to accomplish but you managed to pull it off. For your contribution you have been awarded 2 Power Points.

This achievement has earned you your "Golden One" Level 21 Badge!

Your video, Why Shell's Marketing is so Disgusting, has made it into the Top 15 New Videos listing. Congratulations on your achievement. For your contribution you have been awarded 1 Power Point.

I'm gonna have to stop at 100 companies being responsible for 71% of green house gas emissions.

If the criticism is deceptive practices, don't start with deceptive statistics of your own. It's awful easy to blame Shell for all the greenhouse gas emissions of the gasoline they sell. It's wonderful to not have to take personal responsibility for your act of buying that gas for your own transportation, for the manufacture of your own food, for the transportation of that same food to your supermarket. Better still, the gas and electricity used to heat and cool your home can be blamed on the coal and power companies too.

Videos like this are part of the problem by abdicating our own responsibilities and pawning it off on someone else. Stop making this worse while pretending to care about the problem.

When I was in Belgium a couple of years ago, I visited a farm where they're still pulling WW1 iron out of the ground on a daily basis. "The Iron Harvest" it's called. Finding WW1 shells is so common that farmers in the area just collect them and put them at the end of their roads for the disposal guys to pick up.

The truly scary part is that somewhere in Belgium, there's about 87,000 kilos of high explosives, which was supposed to be used to blow an enormous hole in the German trenches became lost when the Brits had to fall back. To this day, no one knows where the explosives are. In 1955, lightning hit a similar "lost mine" and pretty much leveled an otherwise dull field of vegetables.

Article about these lost mines here: https://simonjoneshistorian.com/2017/05/01/lost-mines-of-messines/

This MF needs to learn what the sea shell is for lol.

Not eggsactly.
I'm actually getting shell shocked, not eggcited, so don't eggspect an oviation....but it's also not deserving eggscoriation.
I was happy crepeing in the shadows, but you beat and whipped me into eggstion, (which took some juevos), coming out of my shell, so now that egg is cracked, can't put Humpty together again (probably shouldn't have let the horses have the first crack at it).
I hope that doesn't leave you feeling rotten or like you have egg on your face, something I know a lot balut. Beats being all eggststential about life.


Egg.

I think it kind of depends on what he means by 16,000x louder? If he's talking in decibels, then it's already a logarithmic scale, so 16,000x times higher output amplitude is about 84db? higher (which is no joke) not quite sure on the maths there. 16,000db higher is basically impossible unless we are talking a supernova or something.

That puts it at over 204db which is apparently the same volume as the Saturn V launch. Which would definitely kill you, but maybe not 8000 times over... I mean once really does the trick.

If he's talking about the energy input, it seems that's a different thing according to wikipedia, and would result in an increase of 42db, which puts it at 162db, which is about the same as a 12-guage.

He may also mean that the sound is that loud at source, but as the guy was probably trying to say as he was squirming, the distance matters. The sound energy will be dissipated over a 2D shell and so I'd guess it drops off proportional to distance squared plus some extra for loss as it goes.

All of that is in air, it's quite a different matter in the water as I think the force is transmitted more efficiently.

Either way, every 10 seconds for months? No thanks.

@JiggaJonson,

When you say:
...I'm against promoting the idea that torture works...

I can see where you are coming from on this. In the sense that it might then encourage people to accept using it, because it works.

My problem with that line of reasoning though is that torture actually is effective. The simplest proof being that we wouldn't have every single national intelligence agency using it(directly or indirectly by a less squeamish ally as we 'civilized' nations prefer to do it).

Your links to the ineffectiveness of torture only look at the narrowest possible goals from it. Somebody like Saddam Hussein usually didn't care about Jack Bauer style, minutes count specific intel. Getting the names of everyone you knew or 'conspired' with mattered, and torture IS effective at getting people to talk. The trouble your links note is that torture victims will say literally anything to get you to stop. When looking for information though, victims can't name real people unless they know them. Better still for guys like Saddam, if you get yourself 3 victims in the same movement, you can cross reference things and build a list of suspects. To more ethical nations like us that's unactionable intelligence, but if you don't care if you sweep up 5 innocents along with the 5 people that really were a threat to you, it still 'worked'.

Torture also is widely used simply as a tool to instill fear. When your citizens have seen the broken shells of people who's loyalty was deemed questionable, fear keeps them in step. It worked for Saddam until external forces stopped him, and it's helped keep 3 generations in power in North Korea.

Getting back closer to the video, things we don't like don't go away just because we refuse to talk about them. Rape, torture, and violence aren't like the boogeyman that will go away if we just stop talking and thinking about them so much. We need to accept that there are terrible things in our world that people do and benefit from doing them. These are things that people use to gain a feeling of power, or to truly gain real tangible power over other people.

Of course we have to discuss them responsibly, and the danger of shaming victims is an equally real thing to be aware of. At the same time though, humor is one of the ways of bridging the gap to people dealing with trauma, so jokes about things that cause trauma like rape, violence and torture have an honest place in making things better as well.

I did not know WW2 era shells sounded like Transformers. Neat.

It's a fractionation tower (fractionation column, spliltting tower etc. - lots of different names) for separation of components of natural gas or light ends of distillation or cracking processes for hydrocarbon refining. Hard to tell specifics, but if for Shell in Fort Saskatchewan (the Scotford site), one might guess given length and layout could be debutanizer or perhaps depropanizer for synthetic crude refining (looks too short for a de-C3, but hard to tell on its own).

Never had these around really... but I hear they are one of the best kind of best control insect to have. I guess you just have to deal with the constant molting shells left around. I think I could easily handle these over spiders... sorry spiders you guys were born scary.