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Post has been Discarded

CLOVERFIELD "newscast": Oil rig disaster in Atlantic sea

submitted by rosspruden
1 decade 6 years 10 months 1 week ago

This "news report" is 100% fake: it's actually part of the intensive viral marketing campaign for the feature film, Cloverfield, which will be released on 1-18-08. The campaign includes several fake web sites with possible clues about the film scattered throughout them.

I talk more about this ad campaign on my blog here: Marketing the American Godzilla.

Cloverfield's official web site is... wait for it... www.1-18-08.com

11 Comments

totally fake or what?

rosspruden says...

Hmmm, what do you think?

Constitutional_Patriot

The movie should be pretty awesome.. neat effects.

gotta be fake

MarineGunrock

Definitely fake. You mean to tell me that thing crashed down on them and they found that video camera at the bottom of the ocean?

rosspruden says...

Since this video is on the bring of being discarded, I updated the video's details: YES, this newscast is totally fake! It's part of the marketing campaign for the feature film Cloverfield, so kudos to all the skeptics out there.

Part of the fun of this kind of ad campaign is blurring the lines between real and imaginary so viewers get the kind of goose bumps we all used to get telling ghost stories around a camp fire. I hope you enjoyed getting sucked into an alternate reality as much as I did!

Surprisingly, it wasn't the cell phone/sea water problem I expected people to take issue with first -- I would have thought the massive debris being jettisoned out of the water would be a clear giveaway.

Discarding this video. It failed to receive enough votes to get sifted up to the front page within 4 days.

MarineGunrock

Oh, well, that much is too obvious.

MarineGunrock

What the hell is Cloverfield?

rosspruden says...

Watch the teaser first, then the trailer:
http://www.apple.com/trailers/paramount/cloverfield/

rosspruden says...

Wow, 565 views and this video is discarded... hmmmmmm.

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