First Coors Light in Space! Testing the "Super Cold" label.

"... Does it work?"

"Coors light in space to test the 'Super Cold' label using a high altitude weather balloon! Visit for more info and details on how to purchase your own Sky Probe. Utilized a GoPro Hero 2 for video, Yaesu VX-8GR with APRS for tracking along with a SPOT GPS, Data logging used an Arduino with custom shield, and a freezer thermometer to record temperatures in real time."

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