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A different University Recruitment ad - Web 2.0-influenced

submitted by doogle

1 decade 5 years 4 months ago

TV ad from Kaplan University. It is the first university ad I have seen that directly responds to Michael Wesch’s incredible A Vision of Students Today video (@ http://ca.youtube.com/watch?v=dGCJ46vyR9o). Judging from the YouTube comments, most people seem to agree. Now my question is, does Kaplan practice what it preaches? If it doesn’t, this ad will likely see a tremendous backlash, if it does (preliminary feedback from students indicates this is the case), then this may go down as the turning point in university recruitment messaging.