"Start Me Up" is a song by The Rolling Stones which was featured on the 1981 album Tattoo You.
"Start Me Up" was first recorded in Munich during the 1975 Black and Blue sessions, and later in the 1978 Some Girls sessions under the working titles "Never Stop" and "Start It Up". The song was originally recorded as a reggae-rock track, but after dozens of takes the band stopped recording it, as it reminded them of something currently on the radio. In 1981, with the band looking to tour, producer Chris Kimsey proposed to lead singer Mick Jagger that archived songs could comprise the set. While searching through the archives, Kimsey found two takes of the song with a more rock vibe among some fifty reggae versions. Overdubs were done on the track in early 1981. The infectious "thump" to the song was achieved using mixer Bob Clearmountain's famed "bathroom reverb", a process involving the recording of some of the song's vocal and drum tracks with a miked speaker in the bathroom of the Power Station recording studio in New York City. It was there where final touches were added to the song, including Jagger's switch of the main lyrics from "start it up" to "start me up."
Microsoft Corporation used this song in the Windows 95 marketing campaign, although paying significantly less than the $14 million rumored. This was the first time that the Rolling Stones allowed another company to use their songs in an advertising campaign. (Thanks Wikipedia