Axe - Tiens-toi prêt ! / Rise up girls (2010)

"In this ad there are ten hidden women, body-painted to melt into the background like we've seen in so many ad photographs before. Is this a first for a commercial? Probably. The question is, why are so many women hiding around this slobs house? Aaaah, Axe, is there anything you can't do?" --http://adland.tv/commercials/axe-tiens-toi-pr-t-rise-girls-2010-30-france ...

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